According to experts in the field, the return on investment for promotional emails often reaches 4300% . This is a very economical option that offers great results.
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Are creative email examples useful for your mailing campaigns?
It is important to recognize that creating email marketing campaigns is not an easy task. But if you want them to be original, attractive and impactful, it is even more complicated. However, you have to work hard on it to increase the engagement that your customers have with your brand .
Email marketing is one of the most powerful ways to build relationships with your users . It is one of the platforms where you can launch personalized campaigns, which is more favorable for you. Ideally, you should keep in mind the tastes and preferences of your users.
Messages that are only promotional are often tiring, which is why users tend to demand more and more from their preferred brands. So the time has come to “force” yourself to be creative and differentiate yourself from the competition.
And how can you get inspired to achieve this? With the help of creative email examples that you can use in your company . Sooner or later everyone will need a little push to get started with their work. You can find it in these examples that asia cell phone number list will help you create your own campaigns.
10 examples of creative emails that can be useful for your mailing campaigns
Emails are part of the personal communication that many 4 ways to combine crm and email marketing brands have with their users. Here is a list of 10 examples of creative emails that can be of great help to you in your work.
1.- Netflix
Netflix is a platform that will never let you miss out on the canada data latest content it offers. If you are one of its subscribers , you have probably received an email in which you can find out what the latest content they have added is.
You will also be able to see some recommendations based on user preferences, as well as previews of movies and series.
Users always like it when their favorite brands don’t think of them as just another number. That’s why the message Netflix sends is personalized in the subject line , and the content informs about the news that the customer may find interesting, based on their taste.
Another detail that the email has is that within the email you can see what is the most recommended content in a video , which is quite convenient for the user.
2.- Samsung
Samsung is a brand that never misses the opportunity to show off its innovations and novelties. By having a sober and elegant design, it highlights the characteristics of its products , while inviting users to learn much more about the brand.
But why does email marketing work here? They offer an email that has a sober and elegant design. Their photographs are completely clear, allowing the product to be noticed much more , since they employ the intelligent use of white space.
On the other hand, they take advantage of the opportunities to communicate the discounts they have when making a purchase. This is one of the most important messages for anyone who is a technology lover.
3.- Airbnb
The best emails are not going to be those that help you sell more products, but those that make you stand out. And Airbnb understands this perfectly, how to attract the attention of its target audience.
To do this, they created an email that is not only focused on the subscriber, but also on their group of friends . And for this, there is nothing better than an offer.
They don’t just categorize their email as “promotional” but rather seek to get users to share their passions with their friends and loved ones.
They don’t use bright colours and a lot of creativity. And why is this? Because they want to show another aspect, and that is sharing. That is why they want the recipient to feel that they have been cared for and that of those around them .
4.- Paypal
Email marketing campaigns will serve to remind users of some details that are important to them.
Paypal is an online payment company, and it constantly reminds its users that if they have an active account , it is essential to add bank details in order to enjoy all its benefits.
It is a brand that also uses personalization in its email marketing strategies . In this case, they used a simple message that is accompanied by the brand’s colors.
5.- Kichink
This is a startup that shares the newest products in its catalog on a weekly basis. The idea behind all this is that users look for something they like, and thus, take advantage of the discounts and free shipping available .
This email is divided into a structure that really catches the attention of consumers, and that is that they will find all the discounts available for the day.
Each of their products displays the price and the offer, which is one of the details that users love most when buying online . They value this a lot, since it helps them make a quicker decision.