Home » When is it and how long does this event last in LATAM?

When is it and how long does this event last in LATAM?

If you think black friday is the main course of november’s deals and promotions. You should know that there is a “dessert” reserved for three days later. This is cyber ​​monday , an online shopping event that, although it started in the united states. Has been taking place in latam and other parts of the world for some years now.

We have written several articles about buen fin. Black recent mobile phone number datafriday and hot sale 2024. But in this article we want to show you everything related to cyber ​​monday. When it is, how long it lasts, where it takes place, what products you can buy and much more.

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What is Cyber ​​Monday?

As you read at the beginning, it is an online event of offers and promotions aimed at boosting e-commerce. It is celebrated:

  • Argentina: November 4, 5 and 6
  • Mexico: November 27
  • Global: This year, it will be on  December 2 , 72 hours after Black Friday, as it is considered a “second chance” for consumers to purchase products at competitive prices in retail and wholesale stores.

These discounts are usually only available for 24 hours. Although they originated in the United States, over the years they have become so popular that they are now available in several countries in LATAM and Europe.

The rise of Cyber ​​Monday, which many consider a complement to Black Friday, is also due to the fact that it falls before the arrival of the Christmas season, which leads many consumers to choose to do their Christmas shopping early.

Cyber ​​Monday History: The Legacy of Shop.org

Cyber ​​Monday was created in 2005, and its name came about through an initiative an organization that helps. Retailers take advantage of the opportunities offered by e-commerce.

After its first edition, over the years it became more popular in the. United States and established itself as an obligatory reference for electronic commerce. Even in other countries on the continent and in Europe.

What products are sold on Cyber ​​Monday?

There are many products sold during this event, but there are clearly some that are customers’ favorites. For example, clothing and footwear always what your marketing stack should include come out on top in the statistics, followed by electronic devices, household items, toys, computers and video games.

To put this into perspective, during 2020 alone, a year of pandemic and restrictions in physical stores, 50% of consumers showed interest in purchasing clothing. Although there are stores that have their own e-commerce, the king e-commerce during Cyber ​​Monday is Amazon.

In which countries is Cyber ​​Monday celebrated?

Although the United States is the global epicenter of Cyber ​​Monday, the online shopping fever has also spread to countries such as Mexico, Canada, Chile, Argentina, Peru, Colombia, Brazil, Australia and France.

In many countries the event lasts only 24 hours, but there is a growing trend to extend it a little longer.

When is Cyber ​​Monday 2024?

This year, Cyber ​​Monday will be celebrated on December 2nd. On that day, as usual, numerous online retailers and consumers from various parts of the world will be able to purchase items with special discounts.

Before the date arrives, retailers are beginning to prepare the ground with offline and social media advertising.

Benefits of buying on Cyber ​​Monday

Low prices are not the only advantage of this day. Here are some additional benefits:

  • Convenience: Cyber ​​Monday promotes online shopping, so you can purchase the products you want most from the comfort of your home or office.
  • Opening hours: It usually starts at midnight and lasts all day. You can shop in the early morning or whenever you want.
  • Shipping: Convenience being one of its main features, when purchasing on Cyber ​​Monday you can receive the products at your home address or at a nearby courier office. In most cases, shipping is free.
  • Product diversity:  When is it and how long, online stores offer a wide range of products for everything you can think of. Finding the item you are looking for will not be difficult.

Tips for buying on Cyber ​​Monday 2024

Even though it is an e-commerce holiday data on with unbeatable offers, it is advisable to follow a course of action so that each online purchase generates satisfaction and you can find the best prices.

The idea is that you can buy more with less. So, take note of these 4 tips that we show you below:

#1 Make a list of products

With so many offers just a click away, it’s common for that compulsive buyer spirit to take over. Don’t let it! Buy what you really need and, to make sure of that, it’s a good idea to make a list of the products you need.

 

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