Today I want to talk to you about something that has happened to me on several occasions, not only as a digital marketing consultant , but also with some clients at my
I’ve had to say goodbye to some clients, which means I’ve had to tell algeria phone number data them we can no longer support them in their brand development process.
And why was I forc to make this decision? The answer is simple: the client isn’t commit to the process.
And let me tell you something, the agency or consultant is not the only one responsible for meeting the objectives set.
Well, there are processes within this teamwork that are inherent to the client and not the agency.
This is essential to achieve successful digital marketing.
I speak to you from my experience and with examples
At my agency, we’re responsible for developing the communications and marketing strategy for brand positioning, among other tasks…
However, although we provide support in various areas, it is our client’s sales team that must execute these sales and monitoring processes.
We have occasionally provided training to the sales by eliminating the ability of libraries team because we have seen that conversion rates are not optimal due to a lack of skills among its members.
This is where customer awareness is need: investing in training for your sales team.
This ultimately allows for improved processes to ensure a good experience and prevent potential customers from being lost due to internal failures that affect sales results.
The above is the definition of customer engagement. If we’ve already identified a series of weaknesses in your business together, what are you waiting for to improve them?
This is a team effort that requires both parties to achieve success.
The success stories we’ve achieved are largely due to the commitment of clients, who have also dedicated the necessary time to this process.
Successful digital marketing is achiev thanks to the knowledge and capabilities of the agency that manages your accounts and your commitment as a client.
To conclude this section, when the client is committed, they thank me; and lack data they begin to be aware, this helps them see the results.
However, I have had cases where I do not see such a commitment.
And for the client’s sake, and to prevent him from throwing his money away, I prefer to tell him that we can no longer support him.
The article was suppos to end here, with the answer to how successful marketing is achiev, but…
I want to leave you with some valuable reflection and information.