Kupanga njira yopambana ya B2B LinkedIn sizongolemba zomwe zili. Kuyimirira zasinthidwa 2024 nambala yafoni yam’manja Kapena M’malo otanganidwa a LinkedIn, kuyimilira sikophweka. Sikuti mukungopikisana ndi chidwi koma mukulimbirana chinkhoswe chatanthauzo. Nanga bwanji ngati pali njira yokopa omvera anu ndikupereka phindu lomwe sanganyalanyaze?
Chinsinsi cha njira yopambana ya B2B LinkedIn ndikumvetsetsa
momwe mungapangire ndikusintha zolemba zanu. Izi zikutanthauza kukhathamiritsa momwe anthu amasinthira ndikuwonera pazama TV. Mukufuna kuti zolemba zanu ziziwoneka bwino pazakudya ndikukokera owerenga ndi zokowera zokopa komanso mtengo wotheka.
Lowani mkati momwe tikuwulula njira zotsimikiziridwa kuti musinthe zolemba zanu za LinkedIn kukhala nkhani zokopa zomwe zimamveka, kuchitapo kanthu, ndikusiya kukhudza kwamuyaya.
Posachedwapa tinali ndi Ryan Musselman monga wokamba Kuyimirira Kapena nkhani mlendo pa Demand Gen Jam Session yathu, yemwe adazama mozama pamutuwu. Onetsetsani kuti mwayang’ananso replay kuti mudziwe zambiri zothandiza!
Kodi makampani a B2B ayenera kutumiza chiyani pa LinkedIn?
Kwa makampani a B2B pa LinkedIn, zolemba ziyenera kuthana ndi zosowa za omvera kudzera muzadziwitso zamakampani, maupangiri otheka kuchitapo kanthu, maphunziro amilandu, ndi zolemba za “Momwe Mungachitire”. Zolemba zapagulu ziyenera kugwirizana ndi zomwe kampaniyo ili nazo ndikugwirizana ndi zipilala zazikuluzikulu kuti omvera amvetsetse zomwe mukuchita komanso momwe mungawathandizire.
Yambani ndi Njira Yanu Yazinthu
Musanalowe m’magawo opambana aB2B LinkedIn, kumbukirani kuti zolemba zanu za LinkedIn ziyenera kuthandizira dongosolo lanu lazamalonda . Izi zimayamba ndikuzindikiritsa omvera anu ndi mizati yayikulu yotengera zosowa zawo.
Kuchokera pamenepo, konzani zozama, zazitali zazitali zomwe zimakhala patsamba lanu. Kenako, sinthani ndikusinthanso mfundo zazikuluzikulu kuchokera pazomwe zili m’mawonekedwe okongoletsedwa a LinkedIn.Zolemba zanu pa LinkedIn zidzakhala satellite yomwe imathandizira ndikukulitsa mauthenga ofunikira omwe mukufuna kuti omvera anu adziwe. Kumbukirani, malonda ndi ntchito yoloweza pamtima. Muyenera kukhala osasinthasintha pamawu anu kuti omvera anu amvetsetse momwe mungawathandizire.
Omvera Mmodzi – Uthenga Mmodzi – Njira imodzi
M’masiku ano momwe zinthu zambiri zopanda pake, zotopetsa, komanso AI mu Kutsatsa kwa B2B: Chitsogozo cha Kutsegula Kuthekera zodzikonda zimadzaza ndi zakudya zathu, kupanga mauthenga omwe amakopa chidwi ndi kukhudza kwambiri owerenga ndikofunikira kuti mumvetsetse bwino zomwe zili mu B2B LinkedIn.
Omvera Mmodzi – Sinthani zomwe zili zanu kwa omvera ena kuti muthetse nkhawa zawo. Kukhazikika kumapangitsa owerenga kuchokera kwa omwe mukufuna kumva kuti mwawalembera iwo okha. Ichi ndi gawo lofunikira pakukhazikitsa makonda komanso kukhazikitsa chidaliro.
Uthenga Umodzi – Uthenga wanu uyenera kukhala womveka, womveka, komanso womveka nthawi yomweyo. Pewani mawu omveka bwino kapena mawu ovuta kwambiri. Mukufuna zomwe zili patsamba lanu kuti zikope chidwi cha owerenga nthawi yomweyo. Kufulumira kwa owerenga kugwirizanitsa ndi zomwe muli nazo, zimakhala bwino.
Njira imodzi – Zomwe zimapereka njira zogwirira ntchito kapena nambala za tr upangiri ndizofunika kwambiri kuposa zomwe zimangodziwitsa. Owerenga azitha kutenga zomwe mwapereka ndikuzichita nthawi yomweyo. Lembani positi iliyonse za vuto lalikulu lomwe limapangitsa omvera anu kukhalabe usiku, ndipo ndi chikhumbo chachikulu chiti chomwe akufuna kukwaniritsa akathana ndi vutoli?