“Which is the best marketing agency for a company’s ROI?” is one of the questions I get most frequently asked in the classes and workshops I teach.
But do you all know what ROI is? Imagine if your favorite drink or TV show suddenly stopped being sold or was canceled.
Why is this happening? Because the return on lebanon email list investment for that beverage or that series’ production most likely didn’t meet expectations.
ROI stands for Return Investment.
In short, it is the measurement that allows you to know how much money you earn in relation to the money that has been invested.
This is the formula for ROI
The return on investment is calculated as follows:
Dividing the profit obtained by the expenses (or investment) and then multiplying this result by 100.
If the result is zero, this means that the investment, the caslon kahle gives a tour of the physical archive expenditure, did not return. This is what we call capital, the base.
On the other hand, an ROI of 100% indicates that the full value of the investment was recovered.
The higher the number, the higher the earnings.
But let’s take an example.
Let’s say you own an apple store and you spent 1000 pesos on everything and earned 2000 pesos.
We divide 2000 by 1000. That equals 2. Now, let’s multiply 2 by 100, which equals 200.
The ROI on that sale was 200%.
Did you manage to understand it?
Now, regarding the question in the first paragraph of this blog…
Is there really a marketing agency that works magic and is the best marketing agency for ROI ?
No, it doesn’t exist. Imagine for a moment that you don’t know what your business goals are and that all you did was hire a marketing agency.
Technically, they’ll do their job, but is it the job you want? What do you want: to generate sales, position yourself in the market, or make your brand visible?
It’s what I’ve always said in these articles: first you have to know your goals.
Now, another example: You want to sell double what you sold last year. Last year, you sold 100,000 pesos.
The best ROI marketing agency you found created spectacular ad campaigns, an incredible website, and quality content.
But when customers came to your WhatsApp to buy the database d product or service, you didn’t know how to close the sale or you didn’t have the patience to talk to a customer who had questions.
Who failed? What about the ROI of those campaigns, the website spend, and the time spent on developing that quality content?
Do you understand what I mean?