Google has released the long-awaited version 2.6 of Google Ads Editor, which includes eight new features that promise to revolutionize the management of online advertising campaigns.
If you’d like to learn more about the new features in Google Ads Editor, be sure to read what we’ll tell you below.
Google Ads Editor gets a makeover
Among the most notable features is the migration of Google display ads to Performance Max.
This feature allows users to easily migrate their existing display ads to the Performance Max platform. With Performance Max, advertisers can leverage artificial intelligence and machine learning to optimize their campaigns and reach relevant audiences across multiple channels.
Another exciting feature of version 2.6 is the Reserve CPM bidding strategy. This strategy allows advertisers to set bids based on guaranteed cost per thousand impressions on certain Google Display Network inventory.
This allows brands to ensure their ads will be shown in premium placements and generate greater brand visibility.
In addition to these two notable new features, Google Ads Editor 2.6 also includes several other improvements.
For example, the upload and download process has been optimized, significantly reducing the time required to make changes to large ad accounts.
The editing experience in the interface has also been improved, offering more intuitive and user-friendly navigation .
With these new features and improvements, Google Ads Editor 2.6 promises to significantly simplify and improve the management of online advertising campaigns, giving advertisers more options and control to maximize their impact and achieve the best possible results.
What are the new features of Google Ads Editor?
The 8 new features gambling data india that Google Ads Editor has in its version 2.6 are the following:
Migrating Google Display Ads to Performance Max
The Editor now supports transferring Display campaigns to Top Performing campaigns.
PMax migration with experiments
With the latest how to optimize first contact to increase conversions? version of the Editor, you can create and manage experiments in Peak Performance, allowing you to compare their performance with other campaign types.
Additionally, support has been added for migrating Display campaigns to Peak Performance. It’s also possible to create experiments to compare campaign performance with other strategies.
Suggested fields for the “Add Responsive Display Ad” recommendation
In this release, the “Add Responsive Display Ad” recommendation has been improved to provide recommended fields australia database directory that simplify the creation of responsive display ads.
This recommendation automatically generates a new ad with pre-populated text and images, significantly streamlining the ad creation process.
Reservation CPM bidding strategy
Additionally! support has been added for cost per thousand impressions (CPM), which is a bidding strategy similar to Target CPM.