One of the biggest mistakes is not having Common mistakes a responsive design . That is, not having it displayed correctly on different types of devices and sizes. With the increase in mobile usage, it is crucial that your online store adapts and works well on all screens.
How can you fix this? Make sure your layout automatically adjusts to the screen size. To do this, test on different devices and browsers to ensure a good experience and not lose visitors.
Complicated navigation
Having complicated or hard-to-find menus can cause users to abandon your website. Put yourself in the user’s shoes and detect anything that could hinder conversion. Guiding users easily and appropriately will be synonymous with a positive user experience .
How to fix this? Design a clear, simple japan phone number library and intuitive navigation structure. Use logical categories and subcategories, and make sure users can easily find what they are looking for. Implement a visible and efficient search bar to achieve the best results.
Poorly designed product pages
Users cannot physically interact with your seasonality, a factor to get the most out products before purchasing them, so you must explain them well. In this way, product pages are the essence of your online store and essential for conversion. Poor design, insufficient descriptions or low-quality images can make you lose customers. Neglecting these details is usually the most common mistake when creating a professional online store .
What can you do to fix this? Use high-quality photos or videos accompanied by detailed, helpful, and accurate descriptions. Include information about features, benefits, customer reviews, and customization options. It’s also important to make the “Add to Cart” button visible and attractive.
Complex payment process
Payment management in an ecommerce is a key aspect of success . A long, slow or complicated checkout process can lead to high shopping cart abandonment. What’s more, asking for too much information or having multiple unnecessary steps can frustrate customers.
How to avoid this? Simplify and facilitate fans data the payment process, focusing on the steps and information that are really necessary to complete the purchase. Don’t forget to offer different secure and reliable payment methods such as bank transfer, card, PayPal or Bizum. Don’t forget that your website must have security certificates to offer safe browsing.
Forgetting SEO optimization
To sell your services or products, it is not enough to be present on the Internet, but you need to receive traffic. And this is achieved with digital marketing strategies that increase your visibility and attract your target audience. A fundamental task is to optimize your online store for search engines , that is, SEO. This involves adapting its structure and content so that users find exactly what they are looking for.
What can you do? Implement good SEO practices from the start, working on web design and SEO in tandem. Use relevant keywords in your product descriptions, titles, meta descriptions, and URLs. Optimize images with descriptive alt tags and make sure your site has a search engine-friendly structure and URLs. Working on the on-page SEO of your ecommerce is essential.